LA Art Show

Art Direction | Experience Marketing

At LA Art Show, I led creative direction across brand, marketing, and event communications, shaping the visual identity and campaign materials for one of the country’s largest contemporary art fairs.

• Led creative direction across brand, advertising, and event marketing

• Directed advertising campaigns across digital, print, and social media

• Oversaw visual identity, key art, catalog, and promotional design

• Co-managed the exhibition, coordinating vendors, exhibitors, and production teams

• Directed creative across sponsor, exhibitor, and audience communications

• Partnered with leadership on show positioning and audience growth

• Oversaw on-site creative execution and visual experience

  
  

Show Director: Kassandra Voyagis

*Branding and visual design by Samitra Borhanpour

**Images courtesy of exhibiting artists.

***Documentation by Birdman Photos