LA Art Show

Art Direction | Experience Marketing

I led the marketing and creative direction for the LA Art Show, leading and developing all branding, visual identity, campaigns, advertising, and design, helping shape the show’s presence, and helping to reposition it with a more contemporary and global identity.

In addition to leading visual and communications strategy, I co-produced the event and served as one of the on-site showrunners, working closely with artists, galleries, sponsors, and production teams to ensure a cohesive, high-impact experience from concept through execution.